You never know who might become the most important person in your life! In our case, we already both knew that Jane was one-in-a-million for that elusive perfect haircut (take a seat in her chair, your life will be changed!), but when she mentioned in passing that her boyfriend ran a local bar that was looking for a new website, little did we know that bar was… BAR. THE BAR. Everyone’s favorite BAR.
We feel really lucky to have had the opportunity to work with such an incredible team for our first TOKN project and couldn’t be happier with the outcome.
BAR is a New Haven landmark, opened in 1991 as a local bar and dance club. In 1995, pizza and a micro-brewery were introduced and today they are known and beloved by locals and visitors, especially famous for their mashed potato pizza.
BAR initially came to TOKN looking for a website refresh. Their existing site had been built over 10 years ago and was missing a lot of functionality they needed, as well as a more streamlined user experience. What we came up with is a fresh take on their existing site with bold menus, a simplified navigation, and a walkthrough that gives you a sense of just how cool the space is.